Wednesday, July 13, 2005

Delusion

In her blog, Dr. Digna Alba relates that "People cannot do anything about this. The media can. But the demand for the circus is so great that all media can do right now is to give in to this demand. Media can be gullible...gullibly strong at times. So, everyone gets a free ticket to carnival chaos!"(1) I beg to disagree when it comes to Philippine setting. Here is why...

Filipino communicators is one of the best in the world, coupled with idealism it is almost a perfect mix. Why a almost perfect? Simply because the idealists can complain and gripe all they want but they lack the power to do anything about it. Information is controlled by power blocs. These blocs are either those in power or those trying to bring those in power down, so they could takeover.

The supposedly "Gatekeepers of information" controls the information distribution here in Philippines, in theory that is, but in practice it is those media giants that control it. If you will watch, listen, and read closely you will be able to surmise a network or paper's side in an issue. This is subtly done, but one will understand what I'm trying to say, if they try doing what I will propose.

Try this as thought experiment. ABS-CBN's clock is ahead around five minutes with GMA's clock, thus TV Patrol is shown first than SAKSI. Anyway pay attention to the words used by TV Patrol and contrast those from what SAKSI used. Remember though that this is applicable only on controversial issues, because crimes and the like is pretty straightforward to be manipulated. This is also happening on Newspapers and it is done in a more blatant way. Simply compare their headlines, one will not put the issue as headline the other will, if they have the same headline, compare the words used in the headline and it will be clearer but if both has same sounding headlines, check the article itself. The radio networks follows almost an identical pattern with what is being done in TV.

It is not the media which is gullible it is the audience because they keep on taking what the media is giving to them, the media is deluded rather than gullible, because they firmly believe and think that they are serving truth, but the truth is that they are serving their own interests. Please do take note that I can say this only on the Philippine setting.

1. Digna Alba. Pointblank: free ticket to a carnival named chaos.
www.digna38.blogspot.com. 2005

1 Comments:

Blogger digs p. said...

well, the media is gullible still :) people are gullible because they take in whatever they receive, with or without thinkingabout it, consciously or subconsciouly. for media, gullible becausethey forget the so many roles and functions they have in society. their aim to win in the ratings game makes them gullible - just to achieve personal gains. Still, going round and round and round, our more than 24 hour circus is not fun anymore :(

my next entry is all about prayer, reflection and consciousness :p

9:04 AM  

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